Movement of Jah People

About Us

We are a cooperation of several individuals and organizations who strive to promote Ethiopia as a source of inspiration for the whole world, and as one of the most exciting travel destinations of the moment. Recently we have added Tanzania to our programs, and we have the ambition to expand to other places as well. 

We believe the Rastafari movement is of great value for Ethiopia and we want to showcase this on our tours. The faith is centred around the divinity of His Imperial Majesty Haile Selassie I, Emperor of Ethiopia. Rastafari originated in Jamaica in the 1930s, following the coronation of His Majesty in Ethiopia, and was made famous all over the world through Reggae music. 


Ethiopia is the spiritual 'homeland' of Rastafari and probably the main theme in the whole Reggae music scene. By organizing tours and cultural activities our mission is to present the Rastafari movement as an important asset for the development of Ethiopia and the world, and a source of inspiration for everyone who feels connected with the movement and Reggae music.